- With NBA, the challenge was one of a kind. Not only to make the game reach to its existing fans but also create affinity & awareness among other sports fans.

- Made consecutive NBA Top 10 Pages Performing Metrics & met the 'Reach' benchmark, 8 million users through #GiveItAll Campaign.​​​​​​​

- We were one of the first global sports brands in India to experiment with content in regional language (Hindi)